The global eye tracking industry is expected to reach $2.5 billion by 2027


DUBLIN, June 29, 2022 /PRNewswire/ — The report “Global Eye Tracking Market (2022-2027) by Offer, Tracking Type, Application, Vertical, Mount Type, and Geography, Competitive Analysis, Impact of Covid-19 with Ansoff Analysis” has been reported. added to from offer.

The global eye tracking market is estimated at $667.15 million in 2022 and should reach US$2,587.61 million by 2027 at a CAGR of 31.14%.

Market dynamics are forces that are impacting pricing and stakeholder behaviors in the global eye tracking market. These forces create price signals that result from changes in the supply and demand curves for a given product or service. The forces of market dynamics can be related to macro-economic and micro-economic factors. There are dynamic market forces other than price, demand and supply. Human emotions can also drive decisions, influence the market and create price signals.

As market dynamics impact supply and demand curves, policymakers aim to determine how best to use various financial tools to stem various strategies aimed at accelerating growth and reducing risk.

Company Profiles

The report provides a detailed analysis of competitors in the market. It covers the analysis of financial performance of listed companies in the market. The report also offers detailed information about recent development and competitive scenario of the companies. Some of the companies covered in this report are Biopac Systems, Eyetech Digital Systems, Eyetracking Inc., Noldus Information Technology, SR Research, Tobii, etc.

Countries studied

  • America (Argentina, Brazil, Canada, Chile, Colombia, Mexico, Peru, United StatesRest of the Americas)
  • Europe (Austria, Belgium, Denmark, Finland, France, Germany, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden, Swiss, UKRest of Europe)
  • Middle East and Africa (Egypt, Israel, Qatar, Saudi Arabia, South Africa, United Arab Emiratesrest of the MEA)
  • Asia Pacific (Australia, Bangladesh, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Sri Lanka, Thailand, TaiwanRest of Asia Pacific)

Competitive quadrant

The report includes Competitive Quadrant, a proprietary tool to analyze and assess the position of companies based on their industry position score and market performance score. The tool uses various factors to classify players into four categories. Some of these factors considered for analysis are financial performance over the past 3 years, growth strategies, innovation score, new product launches, investments, market share growth, etc

Ansoff analysis

  • The report presents a detailed analysis of the Ansoff matrix for the global eye tracking market. Ansoff Matrix, also known as Product/Market Expansion Grid, is a strategic tool used to design business growth strategies. The matrix can be used to assess approaches in four strategies viz. Market development, market penetration, product development and diversification. The matrix is ​​also used for risk analysis to understand the risk associated with each approach.
  • The report analyzes the global eye tracking market using the Ansoff Matrix to provide the best approaches a company can take to improve its position in the market.
  • Based on the SWOT analysis conducted on the industry and industry players, the analyst has designed appropriate strategies for market growth.

Why buy this report?

  • The report offers a comprehensive assessment of the global eye tracking market. The report includes in-depth qualitative analysis, verifiable data from authentic sources, and market size projections. Projections are calculated using proven research methodologies.
  • The report has been compiled through extensive primary and secondary research. The main research is done through interviews, surveys and observations of renowned personnel in the industry.
  • The report includes in-depth market analysis using Porter’s 5 forces model and Ansoff’s matrix. Additionally, the impact of Covid-19 on the market is also presented in the report.
  • The report also includes the regulatory scenario in the industry, which will help you to make an informed decision. The report discusses the major regulatory bodies and major rules and regulations imposed on this industry across various geographies.
  • The report also contains competitive analysis using Positioning Quadrants, the analyst’s proprietary competitive positioning tool.

Main topics covered:

1 Description of the report

2 Research methodology

3 Executive Summary

4 Market dynamics

4.1 Drivers

4.1.1 Growing Demand for Eye Tracking Based Assistive Communication Devices

4.1.2 Growing Penetration of Eye Tracking Technology in Automotive and Transportation Industry

4.1.3 Increase in Consumer Electronic Devices with Eye-Tracking Technology

4.1.4 Growing Demand for Contactless Biometrics

4.2 Constraints

4.2.1 High Cost of Eye Tracking Systems

4.3 Opportunities

4.3.1 Penetration of Eye Tracking Technology in AR/VR Devices

4.3.2 Increasing Demand for Eye Tracking Technology in Emerging Countries

4.4 Challenges

4.4.1 Interoperability and system integration issues

5 Market Analysis

5.1 Regulatory scenario

5.2 Porter’s Five Forces Analysis

5.3 Impact of COVID-19

5.4 Ansoff matrix analysis

6 Global Eye Tracking Market, By Supply

6.1 Presentation

6.2 Material

6.3 Software

6.4 Services

7 Global Eye Tracking Market, By Tracking Type

7.1 Presentation

7.2 Mobile Tracking

7.3 Remote monitoring

8 Global Eye Tracking Market, By Application

8.1 Presentation

8.2 Assisted communication

8.3 Human behavior and market research

8.4 Others

9 Global Eye Tracking Market, By Vertical

9.1 Presentation

9.2 Retail and Advertising

9.3 Consumer electronics

9.4 Health Care and Research Laboratories

9.5 Government, Defense and Aeronautics

9.6 Automotive and Transportation

10 Global Eye Tracking Market, By Mount Type

10.1 Presentation

10.2 Mounted head

10.3 Mounted wheelchair

10.4 Table/device mounted

11 Americas Eye Tracking Market

11.1 Presentation

11.2 Argentina

11.3 Brazil

11.4 Canada

11.5 Chile

11.6 Colombia

11.7 Mexico

11.8 Peru

11.9 United States

11.10 Rest of the Americas

12 Europe eye tracking market

12.1 Presentation

12.2 Austria

12.3 Belgium

12.4 Denmark

12.5 Finland

12.6 France

12.7 Germany

12.8 Italy

12.9 Netherlands

12.10 Norway

12.11 Poland

12.12 Russia

12.13 Spain

12.14 Sweden

12:15 p.m. Swiss

12.16 UK

12.17 Rest of Europe

13 Middle East and africa eye tracking market

13.1 Presentation

13.2 Egypt

13.3 Israel

13.4 Qatar

13.5 Saudi Arabia

13.6 South Africa

13.7 United Arab Emirates

13.8 Rest of MEA

14 APAC Eye Tracking Market

14.1 Presentation

14.2 Australia

14.3 Bangladesh

14.4 China

14.5 India

14.6 Indonesia

14.7 Japan

14.8 Malaysia

14.9 Philippines

14.10 Singapore

14.11 South Korea

14.12 Sri Lanka

14.13 Thailand

14.14 Taiwan

14.15 Rest of Asia Pacific

15 Competitive landscape

15.1 Competitive Quadrant

15.2 Market Share Analysis

15.3 Strategic Initiatives

15.3.1M&A and investments

15.3.2 Partnerships and collaborations

15.3.3 Product Developments and Improvements

16 company profiles

16.1 Biopac systems

16.2 Convertus

16.3 Ergones

16.4 Eye gaze

16.5 EyeSee Search

16.6 Eyetech digital systems

16.7 Eyetracking Inc.

16.8 Viewpoint

16.9 Emotions

16.10 Iscan

16.11 Mirametrex

16.12 Noldus Information Technology


16.14 Student Laboratories

16.15 View machine

16.16 SR Search

16.17 Tobi

17 Appendix

For more information about this report visit

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