Plant-based baby care products market to reach $80.2 billion globally by 2031 at a CAGR of 12.9%: Allied Market Research

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Growing global infant population, increasing vegan population, increasing purchasing power, increasing baby health awareness and increasing online shopping penetration drive the growth of the global herbal baby care products market.

PORTLAND, Oregon., September 14, 2022 /PRNewswire/ — Allied Market Research released a report titled, “Plant-Based Baby Care Products Market by Product Type (Skin Care, Hair Care, Food & Beverages, Others), Age (New- born, infant, toddler), by Distribution Channel (Hypermarket & Supermarket, Pharmacy & Parapharmacies, Online Sales Channel, Specialty Store, Others): Global Opportunities Analysis and Industry Forecast, 2021-2031”. According to the report, the global herbal baby care products industry generated $24.5 billion in 2021, and should generate $80.2 billion by 2031, with a CAGR of 12.9% from 2022 to 2031.

Main determinants of growth

Growing global infant population, rising vegan population, rising spending power, rising baby health awareness and rising online shopping penetration are driving growth of the global herbal baby care products market. However, lack of awareness of baby care products, especially herbal products among consumers and lack of storage and transportation facilities are limiting the market growth. Additionally, increased awareness of the harmful effects of chemicals on babies, increased demand for organic and natural baby products, and increased social media marketing present new opportunities in the coming years.

Covid-19 scenario

  • The outbreak of the Covid-19 pandemic has negatively impacted the global herbal baby care products market due to a strict lockdown that has led to closure of manufacturing facilities and disruptions of the supply chain.
  • demand and sale of plant-based childcare products were held back by the temporary closure of supermarkets and specialty stores. However, sales through online channels could meet the huge market demand for herbal baby care products during the pandemic.

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The food and beverage segment to maintain its leading status throughout the forecast period

Based on product type, the food and beverage segment held the highest market share in 2021, accounting for more than half of the global plant-based baby care products market, and is expected to maintain its top status. leader throughout the forecast period. An increase in the number of working mothers and a rapid transition to convenience foods are increasing the demand for natural and plant-based baby foods. However, the hair care segment is expected to show the highest CAGR of 15.0% from 2022 to 2031. For people with sensitive skin or those who are allergic to particular chemicals, there is a specific type of shampoo for baby called baby hair shampoo. Baby Conditioner can be used to moisturize a baby’s sensitive skin and soften the skin of babies with dry or flaky scalps.

The toddler segment to maintain its leading status throughout the forecast period

Based on age, the toddler segment held the highest market share in 2021, accounting for almost half of the global plant-based baby care products market, and is expected to maintain its status as leader throughout the forecast period. Toddlers are more adoptable for using shampoos, soaps, and any other type of personal care products, which is likely to drive the demand for baby personal care products. However, the newborn segment is expected to show the highest CAGR of 14.4% from 2022 to 2031. Parents are looking for skin-friendly options for their baby. This should open new opportunities for manufacturers of herbal baby care products. Additionally, companies are investing in R&D to develop baby care products, including skin care, hair care, and foods and beverages for infants and premature babies.

The hypermarket/supermarket segment to maintain its leading position over the forecast period

Based on the distribution channel, the hypermarket/supermarket segment accounted for the largest share in 2021, contributing approximately one-third of the global herbal baby care products market, and is expected to maintain its leading position during of the forecast period. This is due to the availability of a wide range of consumer goods and food and beverages, including baby care products under one roof, ample parking and convenient operating hours. However, the specialty store segment is expected to show the highest CAGR of 14.5% from 2022 to 2031. Specialty stores provide consumers with high quality of service and detailed product specifications and expert advice for products. baby care products, which stimulates the sale of these products. products.

North America maintain dominance by 2031

Based on the region, North America held the highest market share by revenue in 2021, accounting for more than one-third of the global herbal baby care products market, and is expected to lead the market during the forecast period, owing increased plant requirements. chemical-based baby care products due to the greater sensitivity of infants to other chemical-based baby care products. However, the Asia Pacific The region is expected to witness the fastest CAGR of 14.6% from 2022 to 2031. This region is witnessing a significant increase in population as well as literacy rates, which are expected to play an important role in increasing public awareness of health care. child healthcare, which is likely to drive the market over the forecast period.

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Major Market Players:-

  • Chicco
  • green people
  • Gaia Natural Skin
  • Nubia
  • HiPP GmbH & Co.
  • Vertrieb KG
  • Biotropic cosmetics
  • Krauter Health SA
  • Baby Mantra
  • Made4baby
  • Himalayan herbs

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